2023 CPO Insights Report #2: Into the AI Era

The “2023 CPO Insights Report: Into the AI Era” was sponsored by our partners at Capgemini and Mighty Capital.

Introducing the “2023 CPO Insights Report: Into the AI Era,” brought to you by Products That Count. This report is based on the insights of more than 120 Chief Product Officers. For the past 2 years Products That Count has been researching the role of Chief Product Officers. The research was led by Products That Count resident CPO Renée Niemi., one of the first CPOs at a Fortune 500. This work has resulted in multiple white papers, most recently the “2023 CPO Insights Report.”

From this research, Products That Count found that Fortune 1000 companies have added CPOs at a 10x rate of increase over 3 years. 30% of these companies now employ a CPO (projected to be 70% by 2027). It’s clear that product is quickly becoming the most important role in business.

Topline takeaways:

• We are living in the AI Era. AI and related trends – data security and automation – dominated the top 3 spots in the CPO survey
• Customer value first. 40% of organizations have allocated budgets for AI, but CPOs stress that solving customer problems and delivering ROI – not cool tech – is the path to success.
• Data is worth more than gold. Top of mind challenges are technical debt, data quality, security, ethics, and overall management.

In the report below, learn how CPOs are anticipating that AI will change their product work. The research highlights the primacy of data and the necessity of prioritizing customer value. Great CPOs are allocating teams and budgets to AI. Not just as trendy tech, but in order to solve specific customer problems. They are working with cross-functional partners, including the Chief Technology Officer and General Counsel. And more.

Click below to download your free copy of the 2023 CPO Insights Report: Into the AI Era.

Download the Report here.