Products That Count, Editor
Administrator
The Product Awards celebrate the best in product management. Specifically, these Product Awards honor the best tools by and for product managers. Special thanks to the sponsor of the “2025 Product Guide: The Cybersecurity, Healthcare, and Fintech Issue”: Mighty Capital.
Every quarter, the Products That Count Awards Advisory Board reviews thousands of nominations to uncover what’s next in product. For Q2 2025, their analysis revealed three themes that every product leader needs to understand now.
This report goes beyond trends. It shows how 74 award-winning companies are transforming fintech, healthcare, and cybersecurity with product-first innovation.
Advisory Board leaders from Amazon, Stripe, Walmart, and more share their perspectives on what separates the winners from the rest—and why these themes will shape the next generation of products.
If you’re building, leading, or investing in products, these insights are your early look at where the market is heading.
Don’t wait for these insights to filter through the industry. Download your copy today and see what the best product leaders already know.
Produced by Products That Count in collaboration with Mighty Capital.
Is your product team deserving of recognition at our next Product Awards? If so, let us know in the comments below.
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Products that Count is a 501(c)3 nonprofit that helps everyone build great products. It celebrates product excellence through coveted Awards that inspire 500,000+ product managers and honor great products and the professionals responsible for their success. It accelerates the career and rise to the C-suite of >30% of all Product Managers globally by providing exceptional programming – including award-winning podcasts and popular newsletters – for free. It acts as a trusted advisor to all CPOs at Fortune 1000, and publishes key insights from innovative companies, like Capgemini, SoFi, and Amplitude, that turn product success into business success.
AdministratorWhat are the best AI & Data products for product managers in 2025? Find out by reading about the winning products in the 2025 Product Guide.