Shutterstock, VP, Product
MemberChris Cosentino is a VP of Product Management at Shutterstock where he focuses on optimizing and building an e-commerce marketplace to enable creative professionals around the world to tell their stories. Prior to his time at Shutterstock Chris was a Group Product Manager at Etsy - focused on building a global payments platform for buyers and sellers and then leading overall growth. In previous roles, Chris also worked in enterprise software and finance. He received a degree from Boston College.
MemberThe business of e-commerce is a funnel that utilizes a variety of channels to maximize purchase opportunities for a wide range of customers.
Driving users on e-commerce platforms to become customers requires planning to build purchase confidence through engagement milestones.
There are opportunities for retailers to leverage in-store experiences that complement online transactions, in addition to eCommerce