Video 
July 1, 2019 Pandora, Product Lead
Member
William White is a product leader at Pandora - managing the company’s content licensing and royalty systems. Prior to joining Pandora, William was the Co-Founder of Fluence Inc. - enabling content creators to receive feedback from their target influencers. In addition, William has worked on product teams at Yahoo, AOL and Slacker Radio. William is a graduate of McGill University and currently lives in the Bay Area.
Member
Boone Spooner is a customer obsessed Principal Product Manager at Caavo - a device designed to simplify and unify your home entertainment system. Previously he built products at TuneIn where millions of users listened to live music, sports and talk radio shows, podcasts and audiobooks. In another life he worked as a music producer and engineer in San Francisco where he managed the largest recording studio in San Francisco, before building and launching his own. There he worked with Apple, Google, and KFOG and musicians Steve Earle, Alanis Morissette, Death Angel, Third Eye Blind and many others.
Pandora Product Lead William White breaks down how digital marketing practices are tailored to meet the demands of the emerging gig economy.
Pandora Product Lead William White on digital marketing practices to monetize customers' attention with a new take on personalized content