Portigal, Principal
MemberSteve Portigal is a consultant who helps companies to think and act strategically when innovating with user insights. Over the past 20 years, he has interviewed hundreds of people, including families eating breakfast, hotel maintenance staff, architects, radiologists, home-automation enthusiasts, credit-default swap traders, and rock musicians. His work has informed the development of mobile devices, medical information systems, music gear, wine packaging, financial services, corporate intranets, videoconferencing systems, and music accessories.
MemberProduct leadership guru Rich Mironov discusses why product managers need to stop talking generically about customers and users.
Product leadership guru Rich Mironov on how account managers and product manager see the world differently
Eduardo Olvera breaks down the 3 things you need to know as a PM to master “voice” technologies in this Products That Count blog post.