Sam’s Club VP of Product on Building High-Performing Product Teams

  • Podcast Podcast
  • November 3, 2025
Sharon Plasser

Sam’s Club, VP Product Management

Member

How does a retail giant like Sam’s Club stay ahead of the tech curve? In this podcast hosted by EY Platform Operations Lead Justin Leibow, Sam’s Club VP of Product Sharon Plasser will be speaking on the transformative power of AI and building high-performing product teams. Sharon shares her insights on navigating product leadership, driving innovation, and creating a culture of curiosity and trust that empowers teams to solve complex challenges.

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Show Notes

  1. Product management requires curiosity and systems thinking
  2. Most product leaders don’t start in product management
  3. AI will fundamentally transform product management roles
  4. The rise of “slashy PMs” with hybrid skills is emerging
  5. Internal tools are critical for organizational efficiency
  6. Trust and open communication are essential for high-performing teams
  7. Product managers should be comfortable with ambiguity and failure
  8. Data insights are becoming commoditized, making human insight more valuable
  9. Junior product managers may soon manage AI agents
  10. Leadership is about creating conditions for success, not making every decision
  11. Investing in internal tools prevents operational complexity
  12. Product strategy should align with long-term company goals
  13. Measuring success for internal tools requires looking beyond immediate revenue
  14. Rigorous debate and challenging ideas foster innovation
  15. Product managers need to be generalists with specialized knowledge
  16. AI can free product managers from tactical work to focus on strategy
  17. Organizational culture determines team performance
  18. Ownership means accepting responsibility for decision outcomes
  19. Product management is about solving real user problems
  20. Continuous learning and pattern recognition are key to product leadership

About the speaker

Sharon Plasser
Sam’s Club, VP Product Management

Sharon is a strategic product executive with a proven track record of scaling platforms, optimizing revenue streams, and driving enterprise-wide transformation. As Vice President of Product Management at Sam’s Club, she leads merchandising technology innovation, automation, and emerging tech, ensuring one of the world’s largest retailers remains people-led and tech-powered.

Since joining Sam’s Club in 2015, Sharon has played key roles in digital transformation at scale—from AI-driven automation to platforms that streamline operations and enhance collaboration. She has built and led high-performing teams that turn complexity into a competitive advantage, creating solutions that optimize cost structures and enable revenue-generating strategies across digital commerce.

Before Sam’s Club, Sharon led digital product management and design at an IoT manufacturer and held partnerships, monetization, and growth roles across financial services and digital media.

Member

About the host

Justin Leibow
EY, Platform Operations Lead

Certified Digital Product Manager (CDPM), Certified Project Manager Professional (PMP) and ScrumMaster (CSP)

Specialties: Product Development, Product Management, Insurance, Banking, Financial Transformation, Process Improvement, Business Risk

Host

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