Nira CEO on Steps to Improve Customer Retention as a Product Manager (Part 3)

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  • December 13, 2019
Hiten Shah

FYI, Co-Founder

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Hiten Shah, co-founder of several SaaS companies including FYI, Crazy Egg, and KISSmetrics, shares steps to improve customer retention.

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Hiten Shah
FYI, Co-Founder

Hiten Shah is a co-founder of several SaaS companies including FYI, Crazy Egg, and KISSmetrics. Hiten has an email newsletter called Product Habits, where he and his co-founder Marie teach people how to do customer-centric product development.

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Nira CEO on Steps to Improve Customer Retention as a Product Manager (Part 2)

When it comes to the short-term of improving customer retention, there are two lenses—learn more from Hiten Shah in this blog.

Nira CEO on Steps to Improve Customer Retention as a Product Manager

What are the steps to improve customer retention? You have to talk about customer needs and benefits if you want to be customer-obsessed.